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Financial Highlights |
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| For the year ended 31 December |
|
2011 |
2010 |
2009 |
2008 |
2007 |
| Profitability data (RMB million) |
| Revenue |
1,117.7 |
833.3 |
588.6 |
499.3 |
429.3 |
| Gross profit |
373.1 |
275.2 |
165.4 |
130.6 |
104.6 |
| Operating profit |
236.6 |
159.4 |
118.8 |
107.6 |
81.3 |
| Profit for the year |
160.7 |
114.2 |
70.1 |
58.2 |
68.9 |
|
| Profitability ratios (%) |
| Gross profit margin |
33.4% |
33.0% |
28.1% |
26.2% |
24.4% |
| Operating profit margin |
21.2% |
19.1% |
20.2% |
21.5% |
18.9% |
| Net profit margin |
14.4% |
13.7% |
11.9% |
11.7% |
16.1% |
| Operating ratios (as a percentage of revenue) (%) |
Advertising and
marketing expenses |
4.5% |
4.6% |
2.1% |
0.7% |
0.6% |
| Assets and liabilities data (RMB million) |
| Non-current assets |
126.9 |
83.0 |
87.6 |
87.8 |
43.5 |
| Current assets |
1,288.5 |
477.8 |
342.8 |
260.2 |
166.1 |
| Current liabilities |
499.5 |
254.3 |
203.2 |
194.5 |
84.9 |
| Non-current liabilities |
0.0 |
0.0 |
3.5 |
0.0 |
0.0 |
| Shareholders'equity |
915.9 |
306.5 |
223.6 |
153.5 |
124.6 |
| Asset and Working Capital data |
| Current asset ratios |
91.0% |
85.2% |
79.7% |
74.8% |
79.3% |
| Current ratios (time) |
2.6x |
1.9x |
1.7x |
1.3x |
2.0x |
| Gearing ratios |
34.3% |
36.6% |
46.3% |
54.8% |
40.0% |
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